What started with a random group of people, brought together by the power of a good idea has culminated in the first campaign to crowdfund £2million for scientific research.
The iCancer campaign, started by author Alexander Masters, launched on October 5th 2012 to a storm of global publicity across social media, newspapers and online media.
Within four months we had raised £200,00 with donations coming from 4,000 people from Costa Rica, Thailand, Hong Kong, USA and more.
The campaign caught the eye of Vince Hamilton, an oil man, who has donated roughly £1.8million bringing our campaign to its goal of £2 million.
Like us, everybody who donated wanted to put people before profit. And every single donation, every tweet and Facebook share has helped us spread the word, secure more publicity and ultimately reach our goal.
We cannot thank you enough.
The full story was printed in the Telegraph today: http://bit.ly/12w1Vjf